ROLE
Graphic Design
Digital Marketing
Art Direction
AGENCY
Hrmny
YEAR
2021-2022
Al Baik, a renowned Saudi Arabian fast-food chain, has captivated the UAE with its broasted and fried chicken, unique sauces, and affordable prices. Established in 2021, Al Baik has quickly become a popular choice for those seeking a satisfying and Flavorful and value-driven culinary adventure.
In spearheading Al Baik UAE's market entry strategy, particular emphasis was placed on developing a captivating social media presence. The utilization of expertise in graphic design and brand storytelling facilitated the creation of a visual strategy seamlessly blending enticing imagery with compelling narratives. This data-driven approach not only heightened Al Baik's brand visibility but also cultivated organic engagement and interaction, significantly contributing to a successful launch.
Key Achievements: