ROLE
Branding
Visual Identity
Graphic Design
Art Direction
Zahan is a custom-made fashion brand that honors the rich legacy of Egyptian craftsmanship, seamlessly merging traditional techniques with modern design sensibilities. Founded in 2018, Zahan has swiftly garnered acclaim for its exquisite creations, each piece a testament to the dedication and expertise of our artisans, who meticulously employ time-honored methods.
The transformative power of this rebranding is evident in Zahan's revitalized presence. The brand has emerged as a leader in the fashion industry, attracting a wider audience while retaining its loyal clientele. Zahan's exquisite craftsmanship continues to shine, now amplified by a modern and compelling visual identity that perfectly captures the essence of the brand.
Delving into the brand’s core values, a visual symphony was crafted that resonated with both tradition and modernity. The new logo exudes refined modernity, while the color palette mirrors the brand’s elegance and sophistication.
